Oct 072011

by Dallas Film Society Images

Shanghai, with its colorful lights and vibrant ambiance, is undoubtedly one of the worlds leading cities and among the most populated in China. Its historical treats and intriguing sites do not fail to present a thrilling experience for the eager traveller. Among its fine attractions, witness one of the largest and most glamorous film festivals in Asia, known as the Shanghai International Film Festival (SIFF). Founded in the year 1993, it is famous for being China’s only A- category international film festival accredited by the FIAPF.

Held in June each year, the Shanghai International Film Festival is an event in which filmmakers and visitors world wide take pride in attending. With the growth of the Chinese film industry, this has become an international platform where four main programs are held. This includes competition which consists of the ‘Golden Goblet Award’ and the ‘Asian New Talent Award’. These awards aim to inspire new talent as well as creativity and the competition is judged by exceptional celebrities around the globe.

Another program called ‘SIFF Mart’ is one made up of China Film Pitch, Catch (CFPC Film Market), and Co-production Film Pitch and Catch (Co-FPC). It is the most specialized film trade launch and attracts international buyers, producers and distributers. It helps in attracting potential investors to film projects and also helps in discovering fresh skills. Furthermore, the SIF forum which follows the principle ‘China’s way and worlds value’ serves the industry and is considered to be the most significant platform. It is divided into four parts, namely the Keynote Seminar, President Lecture, Master Class and Round Table. In addition, there is the International Film Panorama which includes sections known as Official selection, Global Village, Tribute to Masters, View China and Spectrum. There are diverse styles seen in the films that are presented in this section and it presents an opportunity to make the public and media aware of the latest in international cinema.

Make your stay in Shanghai worthwhile by choosing a fabulous Shanghai serviced residence. If you are looking for a comfortable Business accommodation Shanghai, the ideal place would be the Somerset Xu Hui, which offers you a luxurious and delightful stay.

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